The trick: Unite the many East African cultures into a single, visually cohesive body of work, while still celebrating each people's diversity.


The mortar: Over a decade of Joey L’s photographic work from all over Ethiopia. Highlighting creative director, Jeff Strong, and director of editorial, Ian Rummer, for creating this gorgeous trailer.

ClientJoel LServicesEditorial

CREDITS


SR. PRODUCER
TOM KING

SR. PRODUCER
AMANDA POLLI

 

PRODUCER
LEIF SKILLRUD

 

EXECUTIVE PRODUCER
FOOTY

 

CREATIVE DIRECTOR
JEFF STRONG

 

DIRECTOR OF PRODUCTION
ANCHI LASTER
PRODUCTION MANAGER
MADDIE NELSON

 

DP / CAMERA
FLETCHER SENNETT

 

DP / CAMERA
ANGIE DUBOIS

 

1ST AC
JOEL OSGOOD

 

SOUND
RISS BICKFORD
JASON DEWALD
PA
DON FOOT

 

SENIOR EDITOR
DAVE GORRIE

 

EDITOR
LEE DAVIDSON

 

SOUND DESIGNER
RICHARD HUMPHRIES