Project Nazi

Client AHC
Description How to show a fascinating new angle of Hitler’s rise to power? Use powerful imagery, slick iconography, & emotional language. And that's exactly how Hitler marketed himself to the German people. They believed…and the rest is history. This campaign visualizes the deceptive rug pull, shedding new light on the rise and reign of the world’s vilest brand. Taking center stage is a crafty archival-style edit complete with jagged transitions to make you feel creepy inside. Plus it culminates in that icky-feeling, ill-willed Nazi drapery via a mograph designed stage & surround.

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